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Taking the complexity out of technical SEO, AI Search, and agent readiness

We help companies fix technical issues to improve search rankings, AI search visibility and agentic interactions.

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Technical optimization for search engines, AI systems, and AI agents

Technical SEO & GEO Audits

We review and test how Google, Bing, OpenAI, Claude, and other bots crawl, index, rank, cite, and interact with your website. We dig into the technical foundation behind search visibility, AI visibility, and agent usability to give you a prioritized list of issues and opportunities. For redesigns or redevelopment projects, we can also review plans, staging sites, and technical implementation to help protect traffic, rankings, and AI visibility through launch.

AI Search Optimization & Agentic Readiness

We test how AI bots crawl your site, how AI engines understand your content, and how AI agents complete important tasks. We help you identify the technical barriers that limit AI visibility, citations, referrals, and agent-driven interactions. We also help you set up tracking systems to monitor AI activity.

Ongoing Technical Consultation

We work with you month-to-month or quarter-to-quarter to improve website, search, AI, and agent performance. Together, we review results, troubleshoot issues, uncover opportunities, and answer your technical questions as search evolves from rankings and traffic into AI answers, citations, and automated actions.

One-on-One Website & AI Consulting

Have a specific question or a technical problem you need help thinking through? Book a one-time, one-on-one call for personalized answers about your website configuration, technical SEO, AI search, crawling, indexing, structured data, analytics, or related technical issues. This is not a sales call. You’ll get practical advice, direct answers, and an expert second opinion on the questions that are hardest to untangle on your own (or with AI).

About Elementive

At Elementive, we help companies navigate the technical complexity behind SEO, AI search, agent readiness, and website performance. Based in Denver, Colorado and founded in 2014, our small but mighty two-person team works closely with clients to solve the unique challenges affecting how their websites perform for people, search engines, AI systems, and AI agents. We aim to build lasting partnerships that support long-term visibility, performance, and growth.

Headshot of Matthew Edgar

Matthew Edgar

Technical Consultant – SEO & AI Search

Matthew has over twenty years of experience helping hundreds of clients optimize their websites and is the author of multiple books on technical SEO.

Headshot of Andrea Streff

Andrea Streff

Technical Consultant – SEO & AI Search

Andrea has over twenty years of experience in marketing and website management across various industries, specializing in optimizing and troubleshooting website performance.

How we came to be

We formed Elementive in late 2014 to help companies find and fix the technical issues holding back their SEO and website performance.

Where we excel

Diverse Experience

With backgrounds in web development, marketing, analytics, user experience, and search engine optimization, we bring a comprehensive perspective to every project.

Personalized Approach

We believe each client is unique. That's why we offer customized strategies, specifically tailored to meet your individual needs and goals.

Hands-On Problem Solving

We thrive on tackling technical issues and simplifying the intricate aspects of SEO, AI search, agent usability, and website performance. Our work focuses on practical fixes that make a real difference.

How We Came to Be

There are a few questions we get asked more than any other: how did you the two of you meet, how/why did you decide to go into business together and then there is a third unspoken question of are you married?

Let’s start with the last one, no we are not married–at least not to each other. We are good friends and steadfast business partners who care equally about the work we do and the lives we each live outside of Elementive.

We formed Elementive in late 2014 after working together for over four years in a client/consultant relationship. Our individual skillsets, education, training, and career paths are quite different, but very complimentary. The merger of our individual expertise and strengths is what led to create Elementive.

Headshot of Andrea Streff

Contact Andrea

andrea@elementive.com 720.441.3591

More Links

Andrea Streff

Technical Consultant – SEO & AI Search

Professional Bio

Andrea Streff is a partner at Elementive, a Colorado-based consulting firm specializing in technical optimization for search engines, AI systems, and AI agents. With over 20 years of experience in marketing and communications, Andrea has worked with a wide range of organizations including startups, nonprofits, government agencies, and Fortune 500 companies. She specializes in identifying and resolving the technical and structural challenges that hinder website, search and AI performance.

Her work spans technical SEO audits, AI search consulting, and guiding teams through website transitions and redesigns. Known for translating complexity into clarity, Andrea helps clients uncover the technical opportunities that make a measurable impact.

Andrea holds a BA in Communications from Metropolitan State University of Denver and a Sports Marketing Certificate from Ohio University. Learn more or connect with Andrea at AndreaStreff.com.

Personal Bio

Hi! I'm Andrea Streff, a partner and consultant here at Elementive. I've worked in the marketing world since the early 2000s and have had a front-row seat to the internet's transformation—from dial-up and landlines to AI search and beyond. Sometimes, I still miss the days of waiting for film to develop and using the Encyclopedia Britannica to “look something up.”

That early exposure to the digital boom sparked a deep (and maybe slightly obsessive) interest in how websites, Google, and now AI all connect. I love digging into messy web problems and figuring out how search engines and AI systems behave, identifying the technical quirks that affect performance, and helping clients resolve the hidden issues that impact their business online.

At Elementive, I work with Matthew and an incredible mix of developers and collaborators across many organizations to make websites work better. It's not just a job for me, it's something I truly enjoy and care about. I feel lucky to help companies grow by fixing what's broken and uncovering what's possible.

Outside of work, I'm grateful for a life filled with adventure and love: a supportive husband, a joyful son, and a sweet puppy who is always underfoot during Zoom calls. Life is full and I wouldn't want it any other way.

If you ever want to connect, ask a question, or grab a coffee and talk shop (or life), I'd love to hear from you.

Headshot of Matthew Edgar

Contact Matthew

matthew@elementive.com 720.441.3591

More Links

Matthew Edgar

Technical Consultant – SEO & AI Search

Professional Bio for Media & Events

Matthew Edgar is a partner at Elementive (www.elementive.com), a Colorado-based consulting firm specializing in technical optimization for search engines, AI systems, and AI agents. With over twenty years of experience, Matthew helps clients resolve complex technical issues and optimize their websites for search, AI visibility, and agentic interactions. His clients include startups, small businesses, and Fortune 500 companies. He is the author of Tech SEO Guide (Apress, 2023) and Speed Metrics Guide (Apress, 2024) and has spoken at industry-leading events including MozCon, SMX, and MarTech. Matthew holds a Master's in Information and Communications Technology from the University of Denver. Learn more and connect at MatthewEdgar.net.

Personal Bio

Hello, I'm Matthew Edgar. I'm a partner and technical consultant here at Elementive.

I built my first website in the late '90s and have been working professionally on the web since 2001. I started on the technical side as a developer, then moved into SEO and digital marketing. Along the way, I realized that driving traffic and writing good code weren't enough on their own. Real success comes from the intersection of technology, marketing, and data.

Over the last two decades, I've helped hundreds of companies from startups to Fortune 500s solve complex website challenges, improve site performance, and prepare for the future of AI-powered search. Whether it's technical SEO, usability, accessibility, or performance optimization, I believe in using research and data to drive smarter decisions.

I earned a Master's in Information and Communications Technology from the University of Denver, with a focus on web development and mobile usability. I've also learned from working across disciplines - analytics, programming, SEO, product, UX, and more - which helps me connect the dots for clients in a practical, results-focused way.

When I'm not consulting, I speak at conferences, teach workshops (including with O'Reilly Media), and write books. I'm the author of Speed Metrics Guide (Apress, 2024), Tech SEO Guide (Apress, 2023) and Elements of a Successful Website (2017).

Outside of work, I am happily married and I spend most weekends with a book or watching a great movie.

If you need help figuring out a technical issue or want to talk strategy as search evolves send me a note and let's connect.

About Elementive